Discover which platform gives you more control, better marketing tools, and a smoother teaching experience.
Discover the Key Features, Pricing, and Usability of Leading Course Platforms
Explore how FreshLearn and Kajabi stack up in terms of features, pricing, and overall user experience. Whether you’re looking for simplicity, powerful marketing tools, or flexibility in course creation, this comparison will help you choose the platform that best suits your online course business.
Discover how FreshLearn and Kajabi equip creators with powerful tools. From course building and email marketing to automation and community features, see which platform offers the flexibility and depth to grow your online education business.
Compare how FreshLearn and Kajabi handle simplicity and workflow. FreshLearn focuses on intuitive course creation with minimal setup, making it perfect for beginners or small teams. Kajabi provides an all-in-one dashboard for managing courses, marketing, and sales, ideal for creators who want everything in one place.
Explore FreshLearn vs Kajabi pricing to understand which platform delivers the best value. FreshLearn offers affordable plans with transparent pricing for new creators, while Kajabi’s higher-tier plans bundle premium tools like advanced automation and marketing, helping established creators scale faster.
Explore the key features that set FreshLearn and Kajabi apart. This comparison highlights the tools, customization options, and integrations that make each platform unique, helping you decide which one best supports your online course creation and business growth
| Top Features |
FreshLearn Free plan · Paid from low $/mo |
Kajabi Paid plans from ~$149/mo |
|---|---|---|
| Drag & drop builder | ✓ | ✓ |
| Courses • Memberships • Downloads | ✓ | ✓ |
| Built-in community | ✓ | ✓ |
| Gamification (badges/points) | ✓ | – |
| AI helpers & templates | ✓ | ✓ |
| Email marketing & automations | ✓ | ✓ |
| Funnels, checkout & upsells | ✓ | ✓ |
| Affiliate tracking & payouts | ✓ | ✓ |
| Native mobile app (learner) | – | ✓ |
| Platform transaction fee | ✓ | ✓ |
| Support | ✓ | ✓ |
Both FreshLearn and Kajabi help creators build and sell online courses, but their course creation experience differs in simplicity, flexibility, and learning curve.
FreshLearn is designed for creators who want to launch quickly. Its intuitive drag-and-drop course builder supports self-paced courses, live cohort programs, and workshops. With built-in AI tools for creating course outlines, lessons, and quizzes, FreshLearn makes course creation faster and easier, especially for beginners and educators.
Kajabi offers a more structured course creation system suited for established creators and businesses. It supports multiple product types like online courses, coaching programs, and memberships, with detailed progress tracking and a polished learning interface. However, this added power comes with a steeper learning curve.
| Course Creation Features | FreshLearn Free & Paid Plans |
Kajabi Starts at $149/mo |
|---|---|---|
| Drag-and-drop course builder | ✓ | ✓ |
| Self-paced courses | ✓ | ✓ |
| Live & cohort-based courses | Built-in live classes & cohorts | Available (via coaching & events) |
| Quizzes & assessments | ✓ | ✓ |
| Assignments & submissions | Available | Limited (via assessments) |
| Completion certificates | Built-in certificates | Available (branding limited) |
| Drip content scheduling | ✓ | ✓ |
| Gamification (badges, points) | Built-in gamification | Very limited |
| Course player customization | Basic branding controls | ✓ |
| AI assistance for course creation | AI outlines, quizzes & content | Not available |
A strong learning experience goes beyond course content; it’s about how easily learners navigate lessons, track progress, stay motivated, and complete courses.
FreshLearn focuses on learner engagement and simplicity. It offers a clean course interface, clear progress tracking, and built-in gamification features like badges and points to keep learners motivated. With integrated communities and mobile-friendly access, FreshLearn is well-suited for creators who want to boost participation and course completion.
Kajabi delivers a polished and structured learning experience designed for scalability. It provides smooth course navigation, detailed progress tracking, automated learner notifications, and integrated community spaces. Kajabi’s experience feels more refined for large or long-term programs, though it offers fewer built-in gamification elements.
| Learning Experience Features | FreshLearn | Kajabi |
|---|---|---|
| Clean, learner-friendly course navigation | ✓ | ✓ |
| Progress tracking & completion status | ✓ | ✓ |
| Completion certificates | Built-in certificates | Built-in certificates |
| Gamification (badges, points, leaderboards) | ✓ | Basic or limited |
| Interactive learner notifications | Progress notifications | ✓ |
| Mobile-optimized learning experience | ✓ | ✓ |
| White-label mobile app (branded) | Available | Available (with branding options) |
| Community discussion & Q&A inside learner area | Built-in, integrated | Built-in community spaces |
Selling online courses successfully depends on how well a platform helps creators attract leads, nurture prospects, and convert them into paying customers.
FreshLearn focuses on simplifying sales and marketing for creators. It includes built-in tools for landing pages, lead capture forms, coupons, bundles, and email campaigns, making it easier to launch and sell without relying heavily on third-party tools. FreshLearn also supports integrations with external marketing platforms, giving creators flexibility as they grow.
Kajabi is known for its all-in-one marketing ecosystem. It offers advanced tools such as email automation, pipelines (sales funnels), upsells, order bumps, and detailed analytics. These features are powerful for businesses running complex campaigns, evergreen funnels, and multiple offers—but they also come with a steeper learning curve.
| Sales Features | FreshLearn | Kajabi |
|---|---|---|
| Create free, paid & time-limited courses | ✓ | ✓ |
| Custom pricing & payment plans | ✓ | ✓ |
| Subscriptions & memberships | ✓ | ✓ |
| Product bundles & cross-selling | ✓ | ✓ |
| Order bumps & one-click upsells | – | ✓ |
| Coupons & promotional discounts | ✓ | ✓ |
| Abandoned cart recovery emails | – | ✓ |
| Built-in payment processing (Stripe / PayPal) | ✓ | ✓ |
| Affiliate sales & commission tracking | ✓ | ✓ |
| Sales funnels & offer automation | – | ✓ |
| Visual email-based sales automation | – | ✓ |
| Advanced revenue & subscription analytics | – | ✓ |
| Custom checkout experience | – | ✓ |
| Marketing Features | FreshLearn | Kajabi |
|---|---|---|
| Email marketing tools | Built-in email campaigns | ✓ |
| Automated email workflows | Rule-based automations | ✓ |
| Landing & sales page builder | ✓ | ✓ |
| Lead capture forms | ✓ | ✓ |
| Built-in funnels / pipelines | – | ✓ |
| Abandoned cart recovery | Limited | ✓ |
| Affiliate marketing & tracking | ✓ | ✓ |
| Campaign & email analytics | Basic reports | ✓ |
| Integrations (Zapier, API, Webhooks) | ✓ | ✓ |
| Tracking pixels (Facebook, Google) | ✓ | ✓ |
| Built-in CRM & contact management | Contact management | ✓ |
| Paid newsletters & broadcasts | – | ✓ |
| SEO controls for pages | Basic SEO | ✓ |
Design flexibility plays a key role in creating a unique and branded online learning experience. Both FreshLearn and Kajabi offer design customization tools, but they cater to different levels of creative control and technical expertise.
FreshLearn focuses on simplicity and ease of use. It provides a drag-and-drop page builder, customizable templates, and options to update brand logos, colors, and fonts. While FreshLearn allows you to create a professional and visually appealing course site, its advanced customization options, like deep template modification or custom code injection, are limited. This makes it ideal for creators who want a polished, brand-consistent website without the complexity of coding.
Kajabi, on the other hand, offers extensive design flexibility. Its website builder and theme editor let creators choose from a wide range of professional templates, adjust layouts, edit sections using a visual drag-and-drop interface, and even add custom HTML/CSS for advanced branding. From course pages and sales funnels to blogs and landing pages, Kajabi enables creators to build a fully cohesive and dynamic online presence without relying on third-party tools.
| Design Customization |
FreshLearn Starts at $49/month |
Kajabi Starts at $149/month |
|---|---|---|
| Drag-and-drop page builder | ✓ | ✓ |
| Customizable templates | Limited but modern | Extensive |
| Custom code editing (HTML/CSS) | – | ✓ |
| Website & blog design tools | Yes — simple builder | Yes — advanced builder |
| Brand customization (logo, fonts, colors) | ✓ | ✓ |
| Sales & landing page templates | Limited | ✓ |
| Mobile-responsive themes | ✓ | ✓ |
| Advanced theme customization | Limited | ✓ |
Reliable customer support is crucial for running a successful online course business smoothly. Both FreshLearn and Kajabi provide multi-channel support, but the level of access and features varies depending on your plan.
FreshLearn offers support for all plans, including free users, through email and live chat. Higher-tier plans add phone support and a dedicated customer success manager, providing personalized guidance. Its Help Center and community forums ensure creators quickly find answers and stay productive.
Kajabi provides 24/7 live chat support for paid users, with higher-tier plans including one-on-one onboarding, live Q&A sessions, and Kajabi University access. Kajabi’s support is proactive, helping creators solve issues efficiently and optimize their online business.
| Support |
FreshLearn Free & Paid Plans |
Kajabi Starts at $149/month |
|---|---|---|
| 24/7 Email Support | ✓ | ✓ |
| Live Chat Support | ✓ | – |
| Phone Support | ✓ | ✓ |
| Dedicated Customer Success Manager | ✓ | ✓ |
| Help Center & Knowledge Base | ✓ | ✓ |
| Community / Forum Support | ✓ | ✓ |
| Onboarding / Setup Assistance | ✓ | ✓ |
Security is a critical consideration when choosing an online course platform, as it directly impacts how well your content, customer data, and payments are protected.
FreshLearn prioritizes strong data protection by using industry‑standard SSL encryption for all sites, secure cloud hosting, and PCI‑compliant payment gateways to safeguard transactions and sensitive information. These measures help protect creator and learner data from unauthorized access. FreshLearn also supports GDPR compliance for privacy and secure checkout flows, giving creators confidence in hosting and selling courses online.
Kajabi offers robust security with automatic SSL, PCI-DSS, GDPR, CCPA, and SOC 2 compliance, two-factor authentication (2FA), role-based access, secure backups, and trusted payment processing, ensuring creators and students are fully protected.
| Security Features |
FreshLearn All Plans |
Kajabi All Plans |
|---|---|---|
| SSL Encryption | ✓ | ✓ |
| PCI-compliant Payment Processing | ✓ | ✓ |
| GDPR Compliance | ✓ | ✓ |
| CCPA Compliance | – | ✓ |
| SOC 2 Compliance | – | ✓ |
| Two-Factor Authentication (2FA) | – | ✓ |
| Role-based Access Control | Basic user roles | ✓ |
| Secure Backup & Recovery | Basic backups | ✓ |
Effective site administration ensures smooth management of courses, users, payments, and overall platform operations. Both FreshLearn and Kajabi offer robust tools for administrators, but they differ in features and ease of use.
FreshLearn provides an intuitive admin dashboard with easy access to course management, student tracking, and analytics. Administrators can set roles and permissions, manage payments, and track performance without technical expertise. FreshLearn also allows for bulk actions, automated workflows, and simplified integrations, making it ideal for creators who want to focus on content rather than platform management.
Kajabi, on the other hand, offers advanced administrative controls suitable for larger teams and complex workflows. Its dashboard allows role-based access, detailed reporting, automation for emails and student journeys, and integration with multiple third-party tools. Kajabi’s platform is powerful, but creators may need a slight learning curve to fully utilize its extensive admin capabilities.
| Site Administration |
FreshLearn All Plans |
Kajabi All Plans |
|---|---|---|
| Admin Dashboard | ✓ | ✓ |
| Role-based Access Control | Basic roles | ✓ |
| Student Management | ✓ | ✓ |
| Course & Content Management | ✓ | ✓ |
| Bulk Actions & Automation | ✓ | Limited |
| Payment & Revenue Tracking | ✓ | ✓ |
| Integration Management | ✓ | Partial |
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